One of reports I look forward to reading every year is the future 100 trends and changes to watch.
Put together by the global marketing communications agency Wunderman Thompson, it is a wonderful discussion and discourse on some of the fashions and developments that will affect every aspect of our lives from culture to food and drink, and from health to the world of work.
The ideas on show stimulate thinking about how the world is changing and I always used these reports to challenge entrepreneurship students on whether they could develop any new businesses from these trends.
This year's report is no exception and whilst I cannot discuss all one hundred trends covered this year, I have chosen ten that I feel capture some of the changes that could have an impact on our work, play and homelife over the next few years.
Therefore, these are just a few of the trends that will affect our lives in 2023 and if you are thinking of starting a new business or an entrepreneur looking to how the changing world will affect your current business, it's worth taking a few hours to read this excellent report from Wunderman Thompson.
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