Former Crystal Palace owner Simon Jordan thinks Brighton should be "disappointed" with the fee they are set to receive for Alexis Mac Allister from Liverpool.
The 24-year-old midfielder was given permission by Albion to undertake his medical on Tuesday after Liverpool and Brighton agreed on a deal, instigated by a clause in the Argentine's contract that he signed in October.
The clause means that Mac Allister could cost as little as £35million - a relatively paltry figure compared to some of Brighton's recent sales to the bigger clubs.
The Seagulls pocketed a combined £77million from Arsenal over the last two seasons for centre-back Ben White and midfielder Leandro Trossard, while Marc Cucurella joined Chelsea for an initial £56million last summer, with Yves Bissouma going to Tottenham Hotspur for £25million - rising to a potential £30million.
World Cup winner Mac Allister has 12 goals and three assists to his name from 40 Brighton appearances this season and Jordan believes his reported price tag does not represent a fair return on the investment put into the midfielder's development by Brighton since he arrived four years ago.
Speaking on talkSPORT on Tuesday morning, Jordan said: "I don't think Brighton have particularly tied him up, have they? What did they achieve (by getting him to sign a new deal)?
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"You've got a World Cup winner coming back. They tied him up to be able to give him to Liverpool at a (fee) properly below market value. I imagine (Brighton) will be a little bit disappointed with the situation."
He added: "Because it's happening rather quickly, I thought that we'd got Mac Allister tied up in a situation where someone was going to have to pay top money for him. Top money.
"I'd have wanted more for him. I want these big clubs that come along and take everyone else's vision and don't do it themselves, to have to pay the prerequisite price for it."
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